Email Marketing and Newsletter

Email newsletters and customer mailings

MBD.berlin - Email Marketing NewsletterPlan and realise customer and prospect mailings professionally

Email newsletters are one extremely important and potent method of online communication. Address your clients and prospects directly and personally through the most personal way of digital communication.

Email being and remaining an essential and very personal channel for internet users, these opportunities come with the obligation to send out high quality content and excellent technical realisation: Personal addressing, relevant and valuable content, perfect readability on all possible mobile and desktop devices, email server  white-listing, easily accessible subscription process, trouble-free list handling and professional privacy and data protection measures are just the mere outlines of what makes an emailing campaign successful, reliable and secure for both recipients and senders.

Tools, Software and Templates for your emailing campaigns

  • Technological setup for your emailing campaigns
  • Implementation of emailing software to your CMS, CRM and campaign tools
  • Individual newsletter templates
  • Template optimisation for all relevant clients
    • Mobil
    • Desktop
    • Web mailer
  • International setup including localisation by geographical and language segmentation

Editorial planning, strategical embedding in marketing and product plans, List growth

  • Embedding in the overall Online Marketing planning
  • integration in existing Content Management System
  • Editorial and copy writing
  • Synchronisation of mailing communication with other online and offline sales and communication channels
  • Development of audience related, demographic, geographic list segments
  • Segmented list growth for clients, prospects

 


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