SEO – Search Engine Optimisation OnPage and OffPage

Optimise your visibility for your brand, products and long tail user research

MBD.berlin - SEO SuchmaschinenoptimierungOnPage Setup & OnPage Strategies

When we look at the different search marketing and SEO strategies different companies apply and when we zoom in into time and money spent with broadly varying results, we get a first insight into the range and depth of SEO and SEO strategies.

SEO is a highly competitive field and has always been, but never as much as today the favour – meaning: interest, involvement and interaction – the user was in the center of all content related activities: Google’s recent updates of their website assessment algorithms are increasingly focusing in on the users’ behaviour, devices and preferences.

SEO has become more and more a content- and user-related process that requires, as all digital disciplines do, an up-to-date technological and editorial/processual groundwork.

We are SEO Experts and experienced in SEO for B2B and B2C companies:

  • Increase the online visibility for the desired audiences, which is: search requests
  • Evaluate and implement content strategies
  • Develop strategies to create long-term SEO success through implementing SEO in your product and communication processes
  • Align the user, his behaviour and your marketing interest with structured SEO processes
  • Develop a strategic and long-term focus in your link building strategies

Individual development and implementation of SEO measures

  • Optimal visibility of brand, products and for long tail searches
    • Brand visibility and dominance of the SERP for brand related search terms and keywords
    • Competitive product and service presentation to ensure relevance based long-term ranking success
    • Integration of continuous search optimised content creation into your editorial processes
  • Determining the search terms used by relevant users for long-term success
  • Structured product and service communication focused on
    • User search behaviour and search phrases
    • Sales argumentation and user characteristics
  • Adapt communication strategies and services to search engines and user behaviour
  • Technical optimisation of websites, e-commerce shops, CMS, landing pages and more
  • Up-to-date on page solution according to future proof standards
    • Semantic mark-up
    • Micro Data/Rich Snippets
    • Implementation CMS and editorial processes
  • Stimulation of user interaction through usability, intelligent content structure and communicational approach
  • Implementation of professional SEO in-house processes for durable and tractable achievements and growth
    • SEO trainings and workshops
  • Controlling of existing partnerships, SEO audit and verification

 

 


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